Finnish Academy of Marketing

FAMAC – About us

Finnish Academy of Marketing aims at increasing the awareness of the research, teaching and state of knowledge in the field of marketing.

  1. ScholarshipMaintaining and refining marketing science as a discipline.
  2. CommunityBringing marketing academics, teachers and practitioners together.
  3. DialogueSharing knowledge and wisdom through events and conferences.
Scholarship Community Dialogue FAMAC

Our purpose

The Academy has set a goal to maintain and refine marketing science as a discipline by organising events, education, seminars and international scientific conferences.

Above all, we aim at bringing marketing academics, teachers and practitioners together in different types of events to share their knowledge and wisdom.

5
annual conferences since 2022
14
countries represented by conference authors
56
paper submissions in 2025 and 2026

What we do

  • Events and seminars

    Gatherings where marketing academics, teachers and practitioners meet and share knowledge.

  • Education

    Training and education that maintain and refine marketing science as a discipline.

  • Annual international conference

    An academic conference organised every year since 2022, with awards for the best papers.

  • Publications

    Conference proceedings and research samples from marketing scholars in Finland and abroad.

Meet the board

FAMAC is steered by a board of marketing professors from four Finnish universities.

Board members
  1. Jari Salo Chair Professor of Marketing University of Helsinki Open profile (new tab)
  2. Tommi Laukkanen Professor of Marketing and Consumer Behavior University of Eastern Finland Open profile (new tab)
  3. Sanna-Katriina Asikainen Associate Professor of Marketing Aalto University Open profile (new tab)
  4. Jaakko Aspara Professor of Marketing Aalto University School of Business Open profile (new tab)

How we handle personal information

Personal information is managed by the association within the guidelines of the European Union's General Data Protection Regulation (GDPR). The association collects the following information from members: first name, last name and email. Information is not handed over to anybody. Information is not stored on the internet.

Members have the right to decline any communication at any time, including emails. Additionally, members have the right to ask for deletion of all personal information at any time, or to request to see their own member information. This can be done by sending an email to any of the members of the board.

Information collected from members is used for member communication. When a member is no longer a member, such communication is stopped and all member information is deleted.

Contact us

Questions about the Academy, membership or the annual conference? Send us a message and we will get back to you.

You may be looking for

Follow us on LinkedIn

Send us a message

Your message goes directly to the Academy board.

← Back

Thank you for your response. ✨